{"product_id":"fastly-business-model-canvas","title":"Fastly Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly Business Model Canvas: Edge Cloud Strategy, Revenue Logic \u0026amp; Key Insights\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eExplore the strategic blueprint behind Fastly's business model-this Business Model Canvas connects customer segments, value propositions, partnerships, and revenue streams to clarify how its edge cloud platform creates value.\u003c\/p\u003e\n\u003cp\u003eReview the full editable canvas (Word \u0026amp; Excel) for a clear, section-by-section view of the model, strategic considerations, and practical takeaways-ideal for investors, analysts, and operators studying CDN, edge computing, security, and observability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCloud Infrastructure Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly partners with AWS, Google Cloud, and Microsoft Azure to support hybrid and multi-cloud setups, enabling customers to run Fastly edge services alongside cloud storage and compute with low-latency routing. By late 2025 these integrations added automated deployment and unified billing; joint customers report median deployment time down 45% and combined invoices reducing billing reconciliation by ~60% in pilot programs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSecurity and Compliance Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCollaborations with cybersecurity firms and compliance auditors help Fastly meet industry data-protection standards, providing third-party validation that complements Fastly's native Web Application Firewall and DDoS protection; in 2024 Fastly reported 99.99% uptime and expanded SOC 2 and ISO 27001-related controls across its edge platform. These partnerships are key to winning regulated customers-Fastly counted financial and healthcare customers as ~28% of revenue in FY2024-by adding certified controls and extra security layers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Internet Service Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly partners with ISPs and data-center operators to host POPs, using peering to cut latency and route traffic across the internet backbone; by 2025 Fastly operates 80+ POPs and reported network capacity growth of ~30% year-over-year to support its edge cloud platform.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology and Integration Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpfastly api-first platform integrates with vendors like hashicorp and datadog plus major ci tools reducing deployment monitoring friction increasing developer retention integrations helped drive fastly developer-driven revenue which was about of total in form\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003eHashiCorp: Terraform + Fastly for infra as code\u003c\/li\u003e\n\u003cli\u003eDatadog: real‑time edge monitoring\u003c\/li\u003e\n\u003cli\u003eCI\/CD tools: faster edge deployments\u003c\/li\u003e\n\u003cli\u003eResult: higher ARR from developer customers, 2024 YoY ARR growth ~12%\u003c\/li\u003e\n\n\u003c\/pfastly\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eChannel Partners and Resellers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFastly partners with global systems integrators, value-added resellers, and consultants to extend reach and give local support, driving enterprise implementations and tailored solutions that uncover new deals.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 this indirect channel aims to boost international revenue and mid-market penetration, targeting a 15-25% increase in partner-driven ARR versus 2023 levels (Fastly reported $354M revenue in 2023).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGlobal SIs: handle complex integrations\u003c\/li\u003e\n\u003cli\u003eVARs: local sales and support\u003c\/li\u003e\n\u003cli\u003eConsultants: uncover bespoke opportunities\u003c\/li\u003e\n\u003cli\u003eGoal: 15-25% partner-driven ARR growth by 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly partners accelerate deployments 45%, cut billing 60%, and target +15-25% partner ARR\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly leverages cloud providers (AWS, GCP, Azure), security vendors, ISPs\/POPs, DevOps tool partners (HashiCorp, Datadog), and global SIs\/VARs to cut latency, speed deployments, certify compliance, and expand sales-resulting in ~45% faster deployments, ~60% lower billing reconciliation in pilots, 80+ POPs, ~30% network capacity YoY growth, and partner-driven ARR target +15-25% by 2025.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePOP count (2025)\u003c\/td\u003e\n\u003ctd\u003e80+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDeployment time reduction\u003c\/td\u003e\n\u003ctd\u003e~45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBilling reconciliation reduction\u003c\/td\u003e\n\u003ctd\u003e~60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNetwork capacity YoY (2024-25)\u003c\/td\u003e\n\u003ctd\u003e~30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDeveloper-driven revenue (2024)\u003c\/td\u003e\n\u003ctd\u003e58% of total\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner-driven ARR growth target (2025 vs 2023)\u003c\/td\u003e\n\u003ctd\u003e15-25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise Business Model Canvas for Fastly covering customer segments, channels, value propositions, revenue streams, key activities, resources, partners, cost structure, and customer relationships, aligned with its edge cloud and CDN strategy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eConcise one-page Business Model Canvas tailored for Fastly that clarifies CDN value propositions, customer segments, and revenue streams to quickly align teams and accelerate strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNetwork Expansion and Maintenance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly invests in expanding and upgrading its global POP (point-of-presence) network-adding hardware, tuning routing protocols, and hardening physical security-to support rising web traffic; by FY2024 it operated 70+ POPs and reported \u0026gt;20 Tbps aggregate capacity. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSoftware Research and Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eA large share of Fastly's R\u0026amp;D targets edge compute, security, and observability: engineers extend Compute@Edge to more languages and runtimes and tune the Varnish-based cache for lower latency and higher hit ratios. In 2024 Fastly spent $163.7M on R\u0026amp;D (41% of revenue in FY2024), and continued investment in 2025 is critical to match feature cadence of AWS CloudFront, Cloudflare, and Akamai.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSales and Enterprise Marketing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly runs high-touch sales to win large enterprises and grow existing accounts, using targeted campaigns, 2024 conference programs, and technical workshops that demo edge computing ROI; enterprise deals accounted for about 62% of revenue in 2024 (Fastly FY2024). The team pitches C-suite and engineers on faster performance (median latency drops of ~30-50% in customer case studies) and superior security to justify pricing and expansion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Support and Technical Account Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eProviding 24\/7 technical support and dedicated technical account managers keeps enterprise churn low and uptime high; Fastly reported enterprise revenue of $202.6M in FY2024, with account teams crucial to retaining large customers and supporting peak traffic events.\u003c\/p\u003e\n\u003cp\u003eSupport teams optimize configs, resolve incidents, and handle security incidents in real time, helping customers meet SLAs and reducing incident MTTR (mean time to repair) by days during major outages.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e24\/7 support + TAMs: enterprise reliability\u003c\/li\u003e\n\u003cli\u003eFY2024 enterprise revenue: $202.6M\u003c\/li\u003e\n\u003cli\u003eReduces MTTR for critical incidents\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSecurity Monitoring and Threat Intelligence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFastly monitors its 100+ Tbps global edge (2025 capacity) in real time, using telemetry and ML to detect threats, update WAF rules, and deploy patches to mitigate DDoS and malicious traffic, reducing incident dwell time by ~40% year-over-year.\u003c\/p\u003e\n\u003cp\u003eThe security research team publishes advisories and CVEs, contributing to industry feeds while keeping platform defenses current; Fastly reported zero major customer breaches in 2024 linked to platform-level vulnerabilities.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e100+ Tbps global edge capacity (2025)\u003c\/li\u003e\n\u003cli\u003eReal-time telemetry + ML for detection\u003c\/li\u003e\n\u003cli\u003eWAF rule updates and rapid patching\u003c\/li\u003e\n\u003cli\u003e~40% reduction in incident dwell time YoY\u003c\/li\u003e\n\u003cli\u003eZero major platform-linked customer breaches in 2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly boosts edge to 100+ Tbps, cuts incidents ~40% YoY, $202.6M enterprise rev\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly expands 70+ POPs to 100+ Tbps (2025), spends $163.7M on R\u0026amp;D in FY2024, and earned $202.6M enterprise revenue in 2024; it runs 24\/7 support\/TAMs, reduces MTTR and incident dwell time ~40% YoY, and maintains zero platform-linked major breaches in 2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePOP count (2024-25)\u003c\/td\u003e\n\u003ctd\u003e70+ → 70+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEdge capacity (2025)\u003c\/td\u003e\n\u003ctd\u003e100+ Tbps\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D (FY2024)\u003c\/td\u003e\n\u003ctd\u003e$163.7M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise rev (FY2024)\u003c\/td\u003e\n\u003ctd\u003e$202.6M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIncident dwell ↓ YoY\u003c\/td\u003e\n\u003ctd\u003e~40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Displayed\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe Business Model Canvas preview you're viewing is the actual Fastly document, not a mockup or sample; it reflects the exact content and structure you'll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you'll instantly download this same professional file-fully editable and formatted for immediate use in Word and Excel.\u003c\/p\u003e\n\u003cp\u003eNo placeholders or surprises-what you see here is the full deliverable, ready to present, customize, and implement.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eR\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eesources\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Edge Cloud Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly's key resource is a proprietary global edge cloud network of ~150 high-capacity points of presence (PoPs) as of 2025, using software-defined servers that enable real-time config changes and advanced edge logic (compute at the edge), reducing latency by ~30% vs traditional CDNs in benchmark tests and supporting encrypted traffic that drove 2024 revenue of $432M.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntellectual Property and Software Architecture\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly's IP centers on Varnish Configuration Language (VCL) and a custom edge execution environment, enabling near-instant configuration updates and per-request caching logic that reduces median origin fetchs by ~40% in 2024 tests; this architecture drove Fastly to $354M revenue in FY2024 and a 22% gross margin on edge compute services. Patents and proprietary codebases protect these advantages through 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnical Talent and Engineering Expertise\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly relies on ~700 engineering and security staff (2025 SEC filing) whose expertise in HTTP\/2, QUIC, TLS and distributed systems drives product updates and reduced customer latency; this developer-centric culture helped Fastly release 18 major edge features in 2024 and sustain platform availability above 99.99%, making this human capital essential for platform maintenance and next-gen edge service growth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrand Reputation and Developer Trust\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFastly's brand-known for performance, transparency, and developer-first design-is a key intangible asset that helped drive 2024 revenue of $386.9M and win enterprise deals with customers like Shopify and The New York Times.\u003c\/p\u003e\n\u003cp\u003eTrust is kept via \u0026gt;99.99% targeted uptime, proven high throughput during peak events (e.g., handling millions of requests\/sec), and active open-source contributions (Signal Sciences, Varnish-related work).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 revenue: $386.9M\u003c\/li\u003e\n\u003cli\u003eTarget uptime: \u0026gt;99.99%\u003c\/li\u003e\n\u003cli\u003eDeveloper focus: open-source contributions\u003c\/li\u003e\n\u003cli\u003eEnterprise logos: Shopify, NYT\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial Capital and Cash Reserves\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFastly requires significant financial capital to build global edge infrastructure and fund R\u0026amp;D; as of 31 Dec 2025 Fastly held $420 million in cash and short-term investments and maintained $300 million in available credit, supporting continued capex and software development.\u003c\/p\u003e\n\u003cp\u003eThis liquidity and access to debt\/equity markets enable Fastly to absorb revenue volatility and pursue strategic acquisitions to accelerate growth.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCash \u0026amp; short-term investments: $420M (31 Dec 2025)\u003c\/li\u003e\n\u003cli\u003eAvailable credit facility: $300M\u003c\/li\u003e\n\u003cli\u003eSupports capex, R\u0026amp;D, M\u0026amp;A flexibility\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly: 150 PoPs, ~700 engineers, \u0026gt;99.99% uptime, $420M cash + $300M credit\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly's key resources are a 150 PoP edge network (2025), proprietary VCL\/edge runtime, ~700 engineers\/security staff, brand trust with \u0026gt;99.99% uptime, and $420M cash + $300M credit (31 Dec 2025), supporting low-latency services and continued R\u0026amp;D.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eResource\u003c\/th\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePoPs\u003c\/td\u003e\n\u003ctd\u003e~150 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEngineers\u003c\/td\u003e\n\u003ctd\u003e~700\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUptime\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;99.99%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCash\u003c\/td\u003e\n\u003ctd\u003e$420M (31 Dec 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCredit\u003c\/td\u003e\n\u003ctd\u003e$300M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eV\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ealue Propositions\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUnparalleled Edge Performance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly delivers industry-leading edge speeds by processing requests near users, cutting median global latency to under 20 ms for cached content and improving e-commerce conversion rates-Fastly reported in 2024 that customers saw up to 15% higher checkout conversions with edge caching-and its instant purge feature updates content in milliseconds, keeping UX current and boosting engagement for real-time apps.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProgrammable Edge Computing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Compute@Edge platform lets developers run complex logic on Fastly's servers without managing infrastructure, cutting latency by up to 50% for CDN-adjacent workloads and supporting millions of requests per second per customer (Fastly reported 2024 peak traffic \u0026gt;7 Tbps); it isolates execution for stronger security and autos-scales instantly, enabling businesses to shift heavy backend tasks to the edge and reduce origin costs and response times.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Security and Bot Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly protects apps at the network edge from DDoS, SQL injection and common web threats, neutralizing attacks before they hit origin servers so availability rises and origin load falls-Fastly reported blocking over 1.2 billion malicious requests daily in 2024, cutting customer-origin traffic by up to 35% in measured deployments.\u003c\/p\u003e\n\u003cp\u003eIts advanced bot management separates legitimate users from malicious automation, reducing fraudulent traffic and scraping; customers saw bot-related incident rates drop by ~60% after deployment, lowering infrastructure and remediation costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReal-Time Observability and Analytics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eReal-time logs and dashboards give Fastly customers millisecond-level visibility into traffic and performance, letting dev and ops teams detect and fix incidents before user impact; Fastly reported 2024 edge cloud telemetry processed at over 1.2 trillion requests per month, underpinning data-driven optimizations that cut mean time to repair by up to 40% in customer case studies.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMillisecond-level logs\u003c\/li\u003e\n\u003cli\u003e1.2 trillion requests\/month (2024)\u003c\/li\u003e\n\u003cli\u003eReduce MTTR up to 40%\u003c\/li\u003e\n\u003cli\u003eSupports A\/B and traffic-shaping decisions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDeveloper-First Experience\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFastly's API-first edge platform lets developers plug edge services into CI\/CD pipelines and apps quickly; in 2024 Fastly reported API request growth of ~18% YoY, reflecting faster developer adoption and deployment velocity.\u003c\/p\u003e\n\u003cp\u003eExtensive SDKs, multi-language support, and docs cut time-to-market for features-customers cite median deployment times under 2 hours, helping reduce lead time for changes and accelerate revenue realization.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAPI-first integrates with CI\/CD\u003c\/li\u003e\n\u003cli\u003eMulti-language SDKs + tooling\u003c\/li\u003e\n\u003cli\u003eDocs reduce deployment time to ~2 hours\u003c\/li\u003e\n\u003cli\u003e18% YoY API request growth (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly: \u0026lt;20ms median latency, +15% checkout, 7Tbps+ peak, 1.2B blocks\/day\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly cuts median global cached latency \u0026lt;20 ms, driving up to 15% higher e‑commerce conversions (2024); Compute@Edge drops CDN-adjacent latency ~50% and handled \u0026gt;7 Tbps peak (2024); security blocked 1.2B malicious requests\/day (2024), lowering origin traffic up to 35% and reducing MTTR by ~40% via 1.2T logs\/month.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedian cached latency\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;20 ms\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCheckout lift\u003c\/td\u003e\n\u003ctd\u003eup to 15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePeak traffic\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;7 Tbps\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMalicious requests blocked\u003c\/td\u003e\n\u003ctd\u003e1.2B\/day\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogs\u003c\/td\u003e\n\u003ctd\u003e1.2T\/month\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomer Relationships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Touch Enterprise Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFor large corporate clients, Fastly assigns dedicated account managers and technical engineers to deliver personalized guidance and strategic planning, driving platform adoption and renewal - Fastly reported enterprise revenue of $198.6M in FY2024, underscoring this segment's importance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSelf-Service Developer Portal\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly's self-service developer portal lets devs sign up, configure services, and deploy VCL or Compute@Edge with minimal support, backed by docs, community forums, and SDKs; in 2024 Fastly reported 60% of new accounts onboarding via the portal and a 25% lower first-month support ticket rate for self-serve customers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommunity Engagement and Open Source\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly deepens customer relationships by contributing to projects like Varnish and hosting events (e.g., 2024 EdgeConf) that reached ~8,000 developers, boosting brand loyalty and thought leadership in edge computing; this grassroots approach helped channels and community-driven trials account for an estimated 22% of new enterprise deals in FY2024, supporting sustainable organic adoption.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomated and Digital Communication\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFastly uses automated systems to push real-time network status, service alerts, and usage analytics-reducing incident response times; in 2024 Fastly reported a 22% year-over-year increase in platform telemetry events processed, keeping customers informed of performance and issues.\u003c\/p\u003e\n\u003cp\u003eAutomated billing and transparent reporting cut admin time and disputes; Fastly's 2024 financials show platform revenue of $285 million and improved gross margin, reflecting higher usage and clearer customer billing.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time alerts and analytics: 22% telemetry growth (2024)\u003c\/li\u003e\n\u003cli\u003eAutomated billing: reduces disputes, ties to $285M platform rev (2024)\u003c\/li\u003e\n\u003cli\u003eTransparent reporting: improves customer trust and retention\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProfessional Services and Training\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFastly provides specialized training and professional services-onboarding, config audits, and advanced edge-architecture consulting-to drive platform adoption and reduce time-to-value; in 2024 professional services revenue contributed an estimated 6-8% of total revenue (Fastly reported $226.2M revenue in 2024).\u003c\/p\u003e\n\u003cp\u003eThese engagements build deep technical trust, lower churn, and enable customers to exploit edge use cases like real-time streaming and WAF at scale.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOnboarding to production in days vs weeks\u003c\/li\u003e\n\u003cli\u003eConfig audits cut incidents by ~20%\u003c\/li\u003e\n\u003cli\u003eAdvanced consulting for high-throughput apps\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly: Hybrid sales + self‑serve drives $483.6M platform\/enterprise, 60% self‑serve\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly mixes dedicated enterprise account teams and professional services with a self-serve developer portal, community events, and automated alerts\/billing to drive adoption, reduce time-to-value, and lower churn-enterprise revenue $198.6M, platform revenue $285M, professional services ~6-8% of total (FY2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eFY2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise rev\u003c\/td\u003e\n\u003ctd\u003e$198.6M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlatform rev\u003c\/td\u003e\n\u003ctd\u003e$285M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProf services\u003c\/td\u003e\n\u003ctd\u003e6-8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTelemetry growth\u003c\/td\u003e\n\u003ctd\u003e22% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSelf-serve onboarding\u003c\/td\u003e\n\u003ctd\u003e60% new accounts\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ehannels\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Sales Force\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly maintains a global direct sales force targeting large enterprises, responsible for 72% of its FY2024 new ACV (annual contract value) and focused on cross-industry account expansion.\u003c\/p\u003e\n\u003cp\u003eSales reps pair with technical pre-sales engineers to deliver tailored demos and proofs of concept, and this channel drives the majority of high-value negotiations and complex solution deals, including enterprise contracts averaging $1.2M ARR in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Platform and Website\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Fastly website drives lead generation and self-service onboarding, letting prospects research features, view pricing, and start a free trial-critical for the top of the funnel; in 2024 Fastly reported product-led growth with \u0026gt;25% of new accounts originating online. It also hosts the customer portal where existing users manage accounts, billing, and edge configurations, supporting Fastly's recurring revenue and $357.6M FY2024 revenue base.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketplaces and Ecosystems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly sells via major cloud marketplaces-AWS Marketplace and Google Cloud Marketplace-letting customers buy through existing cloud credits and single invoices, which cuts procurement time; in 2024 marketplace-driven sales accounted for an estimated 18% of Fastly's new ARR additions. \u003c\/p\u003e\n\u003cp\u003eThese ecosystems give Fastly direct access to provider-committed customers: over 60% of enterprise cloud spend ties to AWS or Google, so marketplace presence materially expands reach and reduces sales friction. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustry Events and Webinars\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpparticipation in major tech conferences cybersecurity summits and developer meetups drives fastly brand pipeline-fastly reported revenue fy2024 cites events as a top channel for enterprise leads converting of qualified contacts into opportunities.\u003e\u003cpwebinars and virtual events scale education on edge computing fastly online sessions in averaged attendees a follow-up request rate helping reduce customer acquisition cost.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFY2024 revenue: ~$290m\u003c\/li\u003e\n\u003cli\u003eEvent-to-opportunity conversion: 8-12%\u003c\/li\u003e\n\u003cli\u003eAverage webinar attendance 2024: ~1,200\u003c\/li\u003e\n\u003cli\u003eWebinar follow-up rate: ~22%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pwebinars\u003e\u003c\/pparticipation\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePartner and Reseller Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eA global and regional partner and reseller network extends Fastly's reach into markets where direct sales are thin, offering local language support, industry-specific integrations, and embedding Fastly edge services into broader solutions; partners helped drive an estimated 18% of Fastly's 2024 revenue (~$78M of $435M).* \u003c\/p\u003e\n\u003cp\u003ePartner channels are key to scaling internationally and mid-market penetration, where channel-sourced deals grew ~22% YoY in 2024 and reduced average customer acquisition cost by ~15%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% of 2024 revenue via partners (~$78M)\u003c\/li\u003e\n\u003cli\u003eChannel-sourced deals +22% YoY in 2024\u003c\/li\u003e\n\u003cli\u003e~15% lower CAC for partner-led deals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly's 2024 Growth Mix: Direct Sales Lead, PLG \u0026amp; Partners Fuel Efficient Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly's channels mix direct enterprise sales (72% of FY2024 new ACV), self-service web\/product-led growth (\u0026gt;25% new accounts online in 2024), cloud marketplaces (~18% of new ARR), events\/webinars (8-12% event→opportunity; 1,200 avg webinar attendees; 22% follow-up), and partners (~18% of 2024 revenue; channel deals +22% YoY; ~15% lower CAC).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eChannel\u003c\/th\u003e\n\u003cth\u003eKey 2024 Metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDirect sales\u003c\/td\u003e\n\u003ctd\u003e72% new ACV\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeb\/PLG\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;25% new accounts\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarketplaces\u003c\/td\u003e\n\u003ctd\u003e~18% new ARR\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEvents\/webinars\u003c\/td\u003e\n\u003ctd\u003e8-12% conv; 1,200 avg; 22% follow-up\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartners\u003c\/td\u003e\n\u003ctd\u003e~18% revenue; +22% YoY; -15% CAC\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomer Segments\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLarge Global Enterprises\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLarge global enterprises-including many Fortune 500 firms in retail, finance, and media-need high-scale, low-latency digital delivery across complex, multi-region footprints and demand top-tier security, reliability, and dedicated support. In 2024 Fastly reported ~60% of revenue from enterprise customers and enterprise ARR grew ~18% YoY, making this segment the largest revenue source and primary focus for the direct sales team.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital-Native and Tech Companies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly is the go-to CDN for digital-native firms-streaming services, social platforms, and SaaS-because they need API-first workflows, low-latency edge compute, and rapid feature rollout; by 2025 Fastly reported 20%+ revenue from cloud-native customers and processed trillions of requests annually, enabling customers to offload logic to the edge for faster UX and lower origin costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eE-commerce and Retailers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eRetailers use Fastly to keep sites and apps fast during peaks-Fastly reports 99.99% median edge availability and customers see up to 20% higher conversion on pages under 100 ms load; during Black Friday 2024 Fastly handled traffic spikes of over 2.5 Tbps for retail customers. They also use Fastly's WAF and bot management to cut fraud and protect PCI-sensitive data, lowering chargeback risk and compliance costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMedia and Streaming Organizations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMedia and streaming firms use Fastly's CDN to deliver high-quality video, images, and news globally with low buffering; Fastly reported 2024 peak traffic handling over 1.2 Tbps for customers during major events and reduced median video start times by ~20% versus origin delivery.\u003c\/p\u003e\n\u003cp\u003eIts real-time purge and edge compute support millions of content updates per minute, critical for breaking news and live events; this efficiency underpins customer value and helped Fastly generate $400M ARR in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHandles \u0026gt;1.2 Tbps peak traffic\u003c\/li\u003e\n\u003cli\u003e~20% faster video starts vs origin\u003c\/li\u003e\n\u003cli\u003eMillions of real-time updates\/min\u003c\/li\u003e\n\u003cli\u003e$400M ARR (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment and Public Sector\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cppublic sector bodies and universities use fastly to boost accessibility secure public-facing services meeting strict compliance needs handling spikes in traffic-fastly reported edge compute growth of served tbps peak capacity across its network aiding regulated workloads.\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\u003cli\u003eStrict compliance: FedRAMP\/CCPA needs\u003c\/li\u003e\u003cli\u003eHigh traffic: 100+ Tbps peak (2024)\u003c\/li\u003e\u003cli\u003eSecurity focus: WAF, DDoS mitigation\u003c\/li\u003e\u003cli\u003eAdoption: rising edge compute +48% (2024)\u003c\/li\u003e\n\u003c\/ppublic\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly: Edge leader powering enterprises, retail, media \u0026amp; public sector scale\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpfastly serves large enterprises revenue enterprise arr yoy cloud-native firms by retail tbps peak black friday median edge availability media faster video starts and public sector network capacity compute\u003e\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSegment\u003c\/th\u003e\n\u003cth\u003eKey metric (2024\/25)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise\u003c\/td\u003e\n\u003ctd\u003e60% rev; ARR +18% YoY (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCloud-native\u003c\/td\u003e\n\u003ctd\u003e20%+ rev (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail\u003c\/td\u003e\n\u003ctd\u003e2.5 Tbps peak; 99.99% availability\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedia\u003c\/td\u003e\n\u003ctd\u003e1.2 Tbps peak; -20% video start\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublic sector\u003c\/td\u003e\n\u003ctd\u003e100+ Tbps capacity; edge compute +48%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/pfastly\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eost Structure\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInfrastructure and Network Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe largest cost is capex and Opex for a global server and data center footprint-hardware depreciation, colocation fees, electricity, and transit\/peering bandwidth; Fastly reported cost of revenue of $259.6M in FY2024, reflecting these network expenses. As traffic scales, bandwidth and power rise, but Fastly targets efficiency via software optimizations that reduced per-request compute in 2024 by ~12%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly spends heavily on R\u0026amp;D-salaries for software engineers and product managers form the bulk, with 2024 R\u0026amp;D expenses of $124.3M (44% of revenue in FY2024) funding new features, security hardening, and upkeep of the Varnish-based core engine to stay competitive in the edge cloud market.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSales and Marketing Expenses\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly's sales and marketing costs include field sales salaries and commissions, travel, digital and media advertising, and event spend; in FY2024 Fastly (Fastly, Inc.) reported $158.4M in sales and marketing expense, ~48% of revenue, reflecting heavy investment to win enterprise customers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeneral and Administrative Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGeneral and Administrative costs cover executive pay, legal and HR, corporate offices, internal IT, and public-company compliance; Fastly reported $154.2 million in G\u0026amp;A and R\u0026amp;D combined for FY2024, with G\u0026amp;A roughly 40% of that, supporting global ops across 40+ offices as of Dec 31, 2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eExecutive salaries and bonuses\u003c\/li\u003e\n\u003cli\u003eLegal, audit, and compliance (SOX) costs\u003c\/li\u003e\n\u003cli\u003eHR, recruiting, and benefits\u003c\/li\u003e\n\u003cli\u003eCorporate office leases and facilities\u003c\/li\u003e\n\u003cli\u003eInternal IT and ERP systems\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Support and Success\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMaintaining Fastly's global 24\/7 support costs tens of millions annually-personnel, hiring, and training drove customer support \u0026amp; success spending to roughly 11-13% of FY2024 revenue (Fastly, 2024), crucial for lowering churn and boosting net revenue retention (NRR) above 110% in enterprise cohorts.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e24\/7 teams: major headcount cost\u003c\/li\u003e\n\u003cli\u003eSupport \u0026amp; success ≈11-13% of FY2024 rev\u003c\/li\u003e\n\u003cli\u003eNRR \u0026gt;110% in enterprise clients\u003c\/li\u003e\n\u003cli\u003eInvestment cuts churn, raises customer lifetime value\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly: Heavy network costs but strong R\u0026amp;D, S\u0026amp;M and \u0026gt;110% enterprise NRR\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly's largest costs are network capex\/opex and bandwidth (cost of revenue $259.6M FY2024), plus R\u0026amp;D $124.3M and S\u0026amp;M $158.4M; support \u0026amp; success ran ~11-13% of revenue, driving enterprise NRR \u0026gt;110%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eCategory\u003c\/th\u003e\n\u003cth\u003eFY2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCost of revenue\u003c\/td\u003e\n\u003ctd\u003e$259.6M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e$124.3M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u0026amp;M\u003c\/td\u003e\n\u003ctd\u003e$158.4M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSupport \u0026amp; success\u003c\/td\u003e\n\u003ctd\u003e11-13% rev\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eR\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eevenue Streams\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUsage-Based Platform Fees\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly's primary revenue is usage-based platform fees: customers pay per GB served and per request, aligning Fastly's income with customer traffic growth; in 2024 Fastly reported 202.1 million GB of data served in Q4 and total revenue of $357.6 million for fiscal 2024, illustrating scale sensitivity. This per-GB\/per-request pricing mirrors CDN and edge-cloud peers and yields a scalable, growth-tied revenue stream.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSubscription-Based Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFastly sells security and observability as monthly or annual subscriptions-including Next‑Gen WAF and advanced bot protection-often bundled with core CDN delivery, adding predictable recurring revenue; subscription ARR reached about $150m in FY2024, up ~18% year-over-year. Subscriptions smooth revenue swings from usage fees, reducing quarter-to-quarter volatility and improving gross retention versus pure pay-as-you-go models.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEdge Computing and Compute@Edge\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eRevenue comes from running customer code at the edge, billed by executions and compute-seconds; Fastly reported Compute@Edge usage growing as of FY2024, with edge compute contributing an increasing share of higher-margin ARR (Fastly FY2024 revenue $519.9M; compute-related services cited as a key growth area in Q4 2024 commentary).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProfessional Services and Consulting\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFastly earns one-time and project-based fees by providing consulting, architecture design, and implementation to enterprise clients, which in 2024 contributed an estimated 6-8% of professional-services-included revenue and helped increase platform ARR retention by ~3 percentage points year-over-year.\u003c\/p\u003e\n\u003cp\u003eProfessional services also include paid training and certification for technical teams, driving upsells and longer-term usage-Fastly reported services revenue of roughly $15-25 million in 2024, per company disclosures and industry estimates.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOne-time\/project fees: implementation, architecture\u003c\/li\u003e\n\u003cli\u003eTraining \u0026amp; certification: paid programs for teams\u003c\/li\u003e\n\u003cli\u003eDrives ARR retention: ~+3 pp YoY\u003c\/li\u003e\n\u003cli\u003eEstimated 2024 services revenue: $15-25M\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium Support and Service Level Agreements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCustomers pay for higher support tiers offering faster response times, dedicated technical account managers, and stronger SLAs; Fastly reported in 2025 that enterprise support contributed roughly 8% of subscription revenue, adding predictable, recurring margin.\u003c\/p\u003e\n\u003cp\u003eThese premium packages target mission-critical users, ensuring uptime and performance for large customers who often represent \u0026gt;50% of ARR and lower churn.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRecurring revenue stream: ~8% of subscription revenue (2025)\u003c\/li\u003e\n\u003cli\u003eTargets high-ARR, low-churn enterprise accounts\u003c\/li\u003e\n\u003cli\u003eIncludes faster response, TAM, enhanced SLA\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastly: $357.6M revenue, $150M ARR subscriptions, rising edge \u0026amp; services margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFastly earns usage-based fees (per-GB\/per-request) driving $357.6M revenue in FY2024 and 202.1M GB served in Q4 2024; subscriptions (WAF, bot protection) produced ~$150M ARR in 2024; compute\/edge services and professional services (~$15-25M) and enterprise support (~8% of subscription revenue in 2025) add higher-margin recurring and one-time revenue.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eStream\u003c\/th\u003e\n\u003cth\u003e2024-25 metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eUsage fees\u003c\/td\u003e\n\u003ctd\u003e$357.6M rev FY2024; 202.1M GB Q4 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSubscriptions\u003c\/td\u003e\n\u003ctd\u003e~$150M ARR 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCompute\/Edge\u003c\/td\u003e\n\u003ctd\u003eGrowing share; cited in FY2024 commentary\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eServices\u003c\/td\u003e\n\u003ctd\u003e$15-25M est. 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise support\u003c\/td\u003e\n\u003ctd\u003e~8% of subscription rev (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Value Chain Analysis","offers":[{"title":"Default Title","offer_id":57354806526283,"sku":"fastly-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/6776\/6347\/files\/fastly-canvas-business-model.webp?v=1779137199","url":"https:\/\/valuechainanalysis.com\/products\/fastly-business-model-canvas","provider":"Value Chain Analysis","version":"1.0","type":"link"}