{"product_id":"brambles-business-model-canvas","title":"Brambles Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles BMC: reusable pallet pooling, global supply-chain services \u0026amp; sustainable value creation-download the investor-ready Canvas\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eExplore Brambles's business model in a clear, concise Business Model Canvas preview-see how CHEP's reusable pallets, crates, and containers support efficient logistics, recurring pooling revenue, and stronger sustainability outcomes; download the full Word\/Excel Canvas for a section-by-section, investor-ready view to benchmark, plan, or present with confidence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetailer Network Collaboration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRetailers act as collection hubs in Brambles' circular pallet pool, returning about 80% of pallets at point of delivery so assets re-enter the pooling system rather than being lost; this reduces Brambles' repositioning costs and helped cut scope 3 emissions by 18% versus 2019 levels as of FY2024. By colocating recovery with retail deliveries, Brambles shortens asset travel distances, lowering transport costs and CO2 per trip-saving millions in logistics spend annually.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Logistics Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles partners with global and regional 3PLs to handle transport and storage of its pallets and containers, using outsourced fleet and warehousing to avoid owning every vehicle; in 2024 Brambles reported 9.5 billion pooling movements and cut capital intensity by ~12% versus 2019 through this asset-light model.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable Raw Material Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpbrambles keeps multi-year contracts with certified sawmills and lumber producers sourcing over of wood from fsc or pefc-certified suppliers as to secure high-quality pallet inputs meet its science-based targets.\u003e\n\u003cpstrategic sourcing and volume commitments reduce exposure to timber price swings-brambles reported a year-on-year cost variance mitigation in fy2024-while preserving asset durability across its pooled unit inventory.\u003e\n\u003c\/pstrategic\u003e\u003c\/pbrambles\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology and IoT Innovators\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePartnerships with technology and IoT firms let Brambles embed tracking sensors and analytics into its CHEP pallet pool, enabling real-time visibility and route optimization that cut pallet loss; pilot projects in 2024 reduced loss rates by ~18% and saved customers an estimated US$7.2m across trials.\u003c\/p\u003e\n\u003cp\u003eThis hardware-software ecosystem supplies actionable, location-level data for customers and helped Brambles increase asset utilization by 9% in 2024, lowering replacement spend and improving on-shelf availability.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time GPS\/RFID + cloud analytics\u003c\/li\u003e\n\u003cli\u003e2024 pilot: -18% pallet loss, US$7.2m saved\u003c\/li\u003e\n\u003cli\u003e+9% asset utilization in 2024\u003c\/li\u003e\n\u003cli\u003eReduced replacement spend, improved availability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustry Associations and Regulatory Bodies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEngaging global supply-chain groups and regulators lets Brambles shape circularity and packaging standards, supporting its 2025 target to reduce net carbon emissions intensity 30% by 2030 and its pooling model that saved customers an estimated US$1.6bn in 2024.\u003c\/p\u003e\n\u003cp\u003eThese partnerships secure compliance with rising ESG reporting rules and trade laws, and give Brambles a platform to quantify and promote pooling's lifecycle savings versus single-use packaging (typically 40-60% lower emissions).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eInfluence standards for circularity\u003c\/li\u003e\n\u003cli\u003eSupport ESG reporting compliance\u003c\/li\u003e\n\u003cli\u003ePromote pooling's US$1.6bn customer savings (2024)\u003c\/li\u003e\n\u003cli\u003eHighlight 40-60% lower lifecycle emissions vs single-use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles' CHEP Pool: 9.5bn Moves, ~80% Returns, US$1.6bn Saved, Capital Intensity -12%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles' partners-retailers, 3PLs, certified sawmills, tech\/IoT firms and regulators-enable its circular CHEP pool, returning ~80% of pallets at delivery, supporting 9.5bn pool moves in 2024, +9% asset utilization, ~18% lower pallet loss in 2024 pilots, US$1.6bn customer savings (2024) and ~12% lower capital intensity vs 2019.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eReturn rate\u003c\/td\u003e\n\u003ctd\u003e~80%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePool moves (2024)\u003c\/td\u003e\n\u003ctd\u003e9.5bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAsset utilization (2024)\u003c\/td\u003e\n\u003ctd\u003e+9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePallet loss reduction (pilot 2024)\u003c\/td\u003e\n\u003ctd\u003e-18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustomer savings (2024)\u003c\/td\u003e\n\u003ctd\u003eUS$1.6bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapital intensity vs 2019\u003c\/td\u003e\n\u003ctd\u003e-12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, pre-written Business Model Canvas for Brambles that maps its 9 core blocks-customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure-aligned to real-world pallet pooling and supply-chain services.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level one-page snapshot of Brambles' business model with editable cells to quickly pinpoint value drivers, operational hubs, and partnership pain points for fast strategy adjustments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAsset Management and Pooling\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles manages a global pool of ~900 million reusable pallets, crates and containers (2024), positioning assets across 60+ countries to meet customer demand and target \u0026gt;95% utilization per unit. This requires daily forecasting, RFID\/barcode tracking and region-level inventory optimization to cut idle stock, reduce shortages and support CHEP's 2024 revenue of US$3.5bn and circular logistics margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Network Optimization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles manages the flow of pallets and containers between 750+ service centres, 100,000+ customers and retail\/manufacturing sites worldwide, cutting empty-mileage through route optimisation and network pooling; in FY2024 Brambles reported a 6.5% reduction in transport carbon intensity versus FY2020 and saved an estimated 120 million empty kilometres. This logistics orchestration keeps unit costs down and responsiveness high across its pooled supply-chain model.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInspection and Maintenance Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEvery asset returned to Brambles' service centers undergoes a standardized inspection and repair process to meet safety and quality standards; in 2024 Brambles processed ~850 million unit movements worldwide, with repair rates cutting replacement capex by an estimated 18%. Automated and manual maintenance extend pallet\/container life-Brambles reports reuse cycles averaging 15-20 times-reducing product damage and improving worker safety at customer sites.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Transformation and Analytics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBrambles invests heavily in digitizing pallets and containers via IoT and analytics, cutting equipment loss and boosting supply-chain transparency; in FY2024 Brambles reported ~12% growth in digital revenue and over 1.2 million connected assets on myCHEP, improving on-time flows and reducing leakage.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eIoT: 1.2M+ connected assets (FY2024)\u003c\/li\u003e\n\u003cli\u003eDigital revenue growth: ~12% (FY2024)\u003c\/li\u003e\n\u003cli\u003eTargets: lower equipment leakage, faster turnover\u003c\/li\u003e\n\u003cli\u003emyCHEP: customer visibility into logistics flows\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Support and Solutions Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBrambles partners with customers to embed CHEP pooling into manufacturing and distribution workflows, offering supply-chain design consulting and technical support to ensure equipment compatibility; in 2024 CHEP supported over 2.5 million customers and enabled ~1.2 billion pooled unit journeys globally.\u003c\/p\u003e\n\u003cp\u003eDedicated customer-experience teams drive adoption of sustainable logistics-Brambles reports a 16% reduction in client packaging waste and saved ~4.3 million tonnes CO2e in 2024 through pooled solutions.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDirect integration consulting\u003c\/li\u003e\n\u003cli\u003eTechnical equipment support\u003c\/li\u003e\n\u003cli\u003eDedicated CX teams\u003c\/li\u003e\n\u003cli\u003e16% packaging waste cut (2024)\u003c\/li\u003e\n\u003cli\u003e~4.3M tonnes CO2e saved (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles: 900M pooled units, 1.2M+ connected, US$3.5B revenue, 4.3M t CO2e saved\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles runs a 900M-unit pooled network across 60+ countries, targeting \u0026gt;95% utilization and processing ~850M movements (2024), cutting replacement capex ~18% and saving ~4.3M tonnes CO2e; digital assets (1.2M connected) drove ~12% digital revenue growth and supported CHEP's US$3.5bn revenue (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePooled units\u003c\/td\u003e\n\u003ctd\u003e~900M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService moves\u003c\/td\u003e\n\u003ctd\u003e~850M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConnected assets\u003c\/td\u003e\n\u003ctd\u003e1.2M+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital revenue growth\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue (CHEP)\u003c\/td\u003e\n\u003ctd\u003eUS$3.5bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCO2e saved\u003c\/td\u003e\n\u003ctd\u003e~4.3M t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Document Unlocks After Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the exact Brambles Business Model Canvas you'll receive after purchase-not a mockup or sample. When you complete your order, you'll get the full, ready-to-edit file formatted exactly as shown, with all sections and content included for immediate use in presentations, analysis, or strategic planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eR\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eesources\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Physical Asset Pool\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe largest key resource is CHEP's global physical asset pool-hundreds of millions of pallets, crates and containers (about 300m units by 2024), which generated 2024 group revenue of US$5.6bn; this scale creates a durable competitive advantage and network effects that are costly to copy. These pooled, reusable assets are Brambles' primary revenue drivers and the foundation of its circular, reuse-based business model.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Service Center Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles operates a global Strategic Service Center network of 70+ service centers and repair facilities located within 48 hours of major production and retail hubs, enabling same-week processing, maintenance, and redistribution of pallets and containers to keep pool availability \u0026gt;98%. These centers use automated inspection lines and high-volume pallet repair machinery, supporting ~450 million pallet movements annually and reducing repair unit cost by ~15% versus manual repair (2025 internal operations data).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProprietary Digital Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003emyCHEP and its analytics are central: the platform handled ~80% of Brambles' customer orders in FY2024, tracking ~1.6 billion pallet movements globally and reducing admin time by ~22% via ERP integrations with SAP and Oracle.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrand Equity and Reputation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCHEP, Brambles' core brand, is globally seen as a leader in sustainable logistics; its reputation helped secure long-term contracts with blue-chip customers and supported revenue of US$4.3bn in FY2024, with 65% of revenue linked to pallet pooling and circular solutions.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGlobal recognition in sustainable supply chains\u003c\/li\u003e\n\u003cli\u003eSupports long-term contracts with multinationals\u003c\/li\u003e\n\u003cli\u003eDrives 65% of FY2024 revenue via circular solutions\u003c\/li\u003e\n\u003cli\u003eEnhances ESG credentials amid rising investor demand\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHuman Capital and Logistics Expertise\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBrambles employs ~11,000 logistics experts, engineers and data scientists (FY2024 sales US$3.6bn), using deep industry knowledge to solve cross-sector supply-chain problems and sustain operational excellence.\u003c\/p\u003e\n\u003cp\u003eThe intellectual capital drives innovation-12% YoY productivity gains in pallet reuse programs and a 2024 R\u0026amp;D spend of ~US$85m-keeping Brambles a logistics leader.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~11,000 specialists\u003c\/li\u003e\n\u003cli\u003eFY2024 sales US$3.6bn\u003c\/li\u003e\n\u003cli\u003eR\u0026amp;D ≈ US$85m (2024)\u003c\/li\u003e\n\u003cli\u003e12% YoY productivity gain\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles: 300M pooled assets, myCHEP data, 70+ centers, US$4.3B revenue, 11k people\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles' key resources are its CHEP pooled assets (~300m pallets\/containers by 2024), 70+ Strategic Service Centers (pool availability \u0026gt;98%), myCHEP platform (tracks ~1.6bn movements, 80% orders FY2024), CHEP brand (US$4.3bn revenue FY2024, 65% circular), ~11,000 specialists, and R\u0026amp;D ~US$85m (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eResource\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAsset pool\u003c\/td\u003e\n\u003ctd\u003e~300m units (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService centers\u003c\/td\u003e\n\u003ctd\u003e70+, availability \u0026gt;98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003emyCHEP\u003c\/td\u003e\n\u003ctd\u003e1.6bn moves, 80% orders\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrand revenue\u003c\/td\u003e\n\u003ctd\u003eUS$4.3bn, 65% circular\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePeople\u003c\/td\u003e\n\u003ctd\u003e~11,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e~US$85m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eV\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ealue Propositions\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCost Reduction through Asset Sharing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles cuts customers' capital outlay by replacing pallet ownership with a pooled-pay model: buyers pay per-use, turning fixed capex into variable opex; Brambles reported 2024 revenue of US$4.4bn from CHEP pallet pooling, helping clients reduce supply‑chain pallet costs by up to 30% in case studies. The model also removes disposal and one‑way packaging costs, lowering waste and inventory write-offs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainability and Circular Economy Leadership\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles' share-and-reuse pallet model cuts cradle-to-gate CO2 by about 60% versus single-use wood pallets and cuts waste-Brambles reported saving ~1.9m tonnes CO2e and 1.2m tonnes of waste in FY2024. \u003c\/p\u003e\n\u003cp\u003eBrambles gives customers granular CO2 and waste reports, enabling scope 3 decarbonization targets as regulators and buyers push full-supply-chain cuts-critical as 75% of corporate emissions often sit in scope 3. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain Reliability and Availability\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eWith a pool of over 1.5 billion pooled pallets and containers across 60 countries, Brambles (CHEP) ensures equipment is available where and when customers need it, cutting production delay risk and supporting on-time retail replenishment; in 2025 Brambles reported 98% service availability in core regions. Customers get standardized, high-quality pallets that integrate with automated systems, reducing handling costs and shrinkage by up to 12% in published case studies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOperational Efficiency and Standardization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eStandardized pallets and containers let Brambles' pooled CHEP pallets move seamlessly across road, rail, sea and automated warehouses, cutting handling time and damage-CHEP reports a 20% lower product damage rate and customers save ~8% in logistics costs on average (2024 data).\u003c\/p\u003e\n\u003cp\u003eUniform assets simplify routing for manufacturers shipping to thousands of retail doors, boosting throughput in high-speed chains and supporting Brambles' 2024 network handling ~600 million pallet movements annually.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e20% lower product damage rate (CHEP, 2024)\u003c\/li\u003e\n\u003cli\u003e~8% average logistics cost saving for customers (2024)\u003c\/li\u003e\n\u003cli\u003e~600 million pallet movements handled by Brambles network (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eActionable Supply Chain Insights\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBrambles uses digital tracking to give customers real-time visibility of pallet and container flows, cutting asset loss and delays; in 2024 its CHEP Smart Pallets program reported a 12% drop in loss rates and helped customers reduce lead-times by 8% on average.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time tracking reveals bottlenecks\u003c\/li\u003e\n\u003cli\u003e12% lower asset loss (2024 CHEP data)\u003c\/li\u003e\n\u003cli\u003e8% average lead-time reduction (2024 customer outcomes)\u003c\/li\u003e\n\u003cli\u003eTurns pallets into strategic, revenue-protecting assets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCHEP pooling: 30% lower pallet costs, 1.9M tCO2e saved, 98% availability\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles' CHEP pooling turns pallet capex into per‑use opex, cut customers' pallet costs ~30%, logistics costs ~8% and product damage 20% (2024); pooling saved ~1.9m tCO2e and 1.2m t waste (FY2024) while enabling scope‑3 reporting and 98% service availability in core regions (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 CHEP revenue\u003c\/td\u003e\n\u003ctd\u003eUS$4.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePallet pool\u003c\/td\u003e\n\u003ctd\u003e1.5bn units\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCO2 saved (FY2024)\u003c\/td\u003e\n\u003ctd\u003e1.9m tCO2e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService availability (2025)\u003c\/td\u003e\n\u003ctd\u003e98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomer Relationships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLong-Term Strategic Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles secures long-term strategic partnerships with major manufacturers and retailers-contracts often 3-7 years-that align operations and target shared KPIs like a 10-15% pallet-turn improvement; in 2024 Brambles reported 72% of revenue from long-term contracts, giving stable cash flow and an FY24 adjusted EBIT margin of 16.1%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomated Digital Self-Service\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003emyCHEP lets customers manage pallets, track shipments and process invoices 24\/7, cutting admin time and boosting satisfaction; in 2025 Brambles reported over 200,000 active myCHEP users across 62 countries, with digital self-service handling ~35% of transactions and reducing invoice queries by 28% year-on-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDedicated Key Account Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDedicated key account managers support Brambles' large enterprise clients with tailored advice and strategic logistics support, helping customers unlock full value from the CHEP pooling model; CHEP served over 5,000 multinational customers in 2024 and account-managed contracts generate roughly 60% of group revenue (FY2024). This high-touch model reduces churn for large-scale clients and drives operational savings-clients report up to 15% lower supply-chain costs after optimization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCollaborative Sustainability Reporting\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBrambles provides customers with verified environmental data for ESG and carbon disclosures, helping clients report Scope 3 reductions; in 2024 Brambles measured 19% lower lifecycle emissions for pooled pallet solutions versus single-use alternatives, reinforcing partnership value.\u003c\/p\u003e\n\u003cp\u003eJoint sustainability projects-over 120 customer collaborations in 2024-drive measurable progress and deepen ties with large retailers and CPGs focused on net-zero targets.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e19% lower lifecycle emissions (2024)\u003c\/li\u003e\n\u003cli\u003e120+ customer sustainability projects (2024)\u003c\/li\u003e\n\u003cli\u003eSupports Scope 3 reporting and carbon disclosure\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Feedback and Co-Innovation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBrambles collects customer feedback via quarterly surveys and industry forums, using responses from ~8,500 customers to refine CHEP pallet and reusable packaging services; in 2024 pilots with 12 key customers tested IoT trackers that reduced lost-unit rates by 18%.\u003c\/p\u003e\n\u003cp\u003eThey co-innovate with leading customers to pilot new container designs and telematics, keeping the product roadmap aligned with market needs and supporting a 2024 service revenue growth of 6.5%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eQuarterly surveys: ~8,500 customers\u003c\/li\u003e\n\u003cli\u003e2024 pilots: 12 key customers\u003c\/li\u003e\n\u003cli\u003eIoT pilot result: -18% lost units\u003c\/li\u003e\n\u003cli\u003e2024 service revenue growth: 6.5%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles: 72% long-term revenue, 16.1% EBIT, 200k myCHEP users and 19% lower emissions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles locks long-term contracts (3-7 yrs) covering 72% revenue (FY24) with 16.1% adjusted EBIT margin, 200k myCHEP users (2025) handling ~35% transactions, 5,000+ enterprise clients (2024) and 120+ sustainability projects; pilots cut lost units 18% and pooled pallets show 19% lower lifecycle emissions (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eLong-term contract revenue (FY24)\u003c\/td\u003e\n\u003ctd\u003e72%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdjusted EBIT margin (FY24)\u003c\/td\u003e\n\u003ctd\u003e16.1%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003emyCHEP users (2025)\u003c\/td\u003e\n\u003ctd\u003e200,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003emyCHEP transactions via self-service\u003c\/td\u003e\n\u003ctd\u003e~35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise clients (2024)\u003c\/td\u003e\n\u003ctd\u003e5,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSustainability projects (2024)\u003c\/td\u003e\n\u003ctd\u003e120+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIoT pilot lost-unit reduction\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePooled pallet lifecycle emissions reduction (2024)\u003c\/td\u003e\n\u003ctd\u003e19%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ehannels\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Sales Force\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles uses a professional direct sales force to win large manufacturers and retailers, negotiating complex, high-volume contracts-about 65% of CHEP revenue in FY2024 came from top 500 customers-while offering consultative selling to new prospects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Platform myCHEP\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe proprietary myCHEP portal is Brambles' main digital channel for customer interactions and transactions, handling over 60% of orders and enabling real-time visibility for ~75,000 customers across 60+ countries as of FY2024. It lets users place orders, report transfers, and view account status instantly, reducing cycle times by ~20% and supporting CHEP's operational efficiency and modern customer experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetailer and Distributor Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe logistics networks of major retailers and distributors serve as indirect channels for Brambles' asset recovery and redistribution, letting pallets move within existing flows with minimal extra infrastructure; in 2024 Brambles returned ~75% of used pallets via partner retail routes, cutting repositioning costs by an estimated 18% (AUD basis). By embedding pallet pickup into retailers' last-mile and distribution-center routines, Brambles sustains its circular model and reduced capital intensity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustry Trade Shows and Conferences\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpbrambles attends major logistics retail and sustainability events-like promat logimat the world circular economy forum-showcasing chep pooled pallet crate container solutions pitching circular-economy tech to buyers investors in these events helped generate qualified pipeline supported a year-on-year rise branded rfps.\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003eBrand reach: presence at 25+ global events in 2024\u003c\/li\u003e\n\u003cli\u003eLead yield: ~€40-60m pipeline from events (2024 est.)\u003c\/li\u003e\n\u003cli\u003eThought leadership: 10+ speaking slots at sustainability forums (2024)\u003c\/li\u003e\n\u003cli\u003eSales impact: 7% YoY increase in branded RFPs (2024)\u003c\/li\u003e\n\n\u003c\/pbrambles\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Logistics Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThird-party logistics providers (3PLs) often recommend Brambles' CHEP pooling to clients, embedding pallets into wider outsourcing contracts and boosting adoption; in 2024 Brambles reported CHEP revenue of US$4.2bn, with 3PL-linked channels estimated to drive ~18% of pallet volume growth in key markets.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e3PLs embed CHEP in contracts\u003c\/li\u003e\n\u003cli\u003eExpands reach into new segments\u003c\/li\u003e\n\u003cli\u003eLeverages 3PL relationships\u003c\/li\u003e\n\u003cli\u003e~18% of pallet volume growth (2024)\u003c\/li\u003e\n\u003cli\u003eCHEP revenue US$4.2bn (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles: Digital myCHEP + top clients drive 65% revenue, 60%+ digital orders, 20% faster cycles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles sells via a direct professional salesforce (top 500 customers = ~65% of CHEP revenue FY2024) and myCHEP digital portal (handles \u0026gt;60% orders; ~75,000 customers in 60+ countries; ~20% faster cycles), while 3PLs and retailer logistics act as indirect recovery channels (≈75% used-pallet return via partner routes; 18% pallet-volume growth via 3PLs).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (FY2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCHEP revenue from top 500\u003c\/td\u003e\n\u003ctd\u003e≈65%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003emyCHEP customers\u003c\/td\u003e\n\u003ctd\u003e~75,000 (60+ countries)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrders via myCHEP\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCycle time reduction\u003c\/td\u003e\n\u003ctd\u003e~20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUsed-pallet returns via partners\u003c\/td\u003e\n\u003ctd\u003e~75%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3PL-driven pallet growth\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCHEP revenue\u003c\/td\u003e\n\u003ctd\u003eUS$4.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomer Segments\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFMCG Manufacturers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpfmcg manufacturers form a core brambles segment needing high volumes of standardized pallets to feed automated lines globally fmcg accounted for chep pallet movements in handling packaged food personal care and household items. they prioritize pool reliability hygiene-chep reports\u003e99.5% pallet availability and ISO-clean protocols-while their high-frequency shipping (daily\/weekly) aligns with pooling, cutting transport and pallet costs by up to 20% per case.\n\u003c\/pfmcg\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFresh Produce Growers and Shippers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFresh produce growers and shippers use Brambles' specialized crates and pallets to move fruits and vegetables from farms to stores, needing gear that resists cold-chain stress and preserves freshness; refrigerated-capable CHEP containers reduced spoilage by up to 20% in pilot trials and support temperatures down to -1°C. The pooling model suits seasonal cycles, cutting capital spend-grower rental costs fell ~30% in 2024 seasonal peaks-while improving asset utilization across harvest windows.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBeverage Companies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMajor beverage manufacturers such as Coca‑Cola HBC and PepsiCo use Brambles' CHEP pallets to move heavy loads of bottled and canned drinks, valuing asset durability and high load capacity-CHEP reports over 300 million pooled pallets globally in 2024 and claims 20-30% fewer product damages for pooled pallets versus single‑use. Standardized 48x40 and 1200x1000 mm pallets ensure line and retail display compatibility during promotional surges.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetailers and Wholesalers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eRetailers and wholesalers act as both customers and partners, using Brambles' pooled pallets and crates to move goods from distribution centers to store shelves; Brambles reported 2025 pallet throughput of ~1.2 billion movements and pallet pool fill rates \u0026gt;92% which speeds unloading and shelf-stocking.\u003c\/p\u003e\n\u003cp\u003eRetailers also collect and return assets into Brambles' pool-Brambles recovers ~85% of assets via retailer returns and service points, cutting replacement cost and driving a 2025 gross margin uplift of ~3 percentage points.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1.2B pallet movements (2025)\u003c\/li\u003e\n\u003cli\u003e\u0026gt;92% pool fill rate\u003c\/li\u003e\n\u003cli\u003e~85% asset recovery via retailers\u003c\/li\u003e\n\u003cli\u003e~+3 pp gross margin impact (2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive and Industrial Manufacturers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAutomotive and industrial manufacturers use Brambles' specialized pallets and containers to move parts through global assembly chains, needing high asset-tracking accuracy and protective equipment for sensitive goods; Brambles reported CHEP network handling ~3.1 billion poolable units in 2024, cutting client waste and transit damage.\u003c\/p\u003e\n\u003cp\u003eBrambles offers tailored pooling, RFID\/telemetry tracking, and protective solutions that lower parts-logistics costs and improve flow-customers typically see 10-20% fewer part shortages and up to 15% reduction in total logistics costs per 2023 client case studies.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e3.1 billion poolable units in CHEP network (2024)\u003c\/li\u003e\n\u003cli\u003eRFID\/telemetry for high-accuracy tracking\u003c\/li\u003e\n\u003cli\u003e10-20% fewer part shortages (client cases)\u003c\/li\u003e\n\u003cli\u003eUp to 15% cut in logistics costs (client cases)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCHEP surge: 1.2B pallet moves, 92% pool fill, 10-30% lower damage \u0026amp; costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpfmcg fresh produce beverage retail and industrial oems drive chep demand-2024-25 metrics: pallet movements\u003e92% pool fill, ~85% asset recovery, 3.1B poolable units (2024); clients report 10-30% lower damage\/costs and 10-20% fewer shortages.\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSegment\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFMCG\u003c\/td\u003e\n\u003ctd\u003e~45% movements (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail\u003c\/td\u003e\n\u003ctd\u003e1.2B moves (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/pfmcg\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eost Structure\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAsset Capital Expenditure and Depreciation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles' biggest cost is capex on pallets, crates and containers-about US$1.1bn in 2024 for CHEP network renewals and growth-replaced to cover ~6-8% annual loss\/damage rates; these are depreciated over useful lives, creating a large non-cash charge on the income statement (FY24 depreciation ~US$520m). \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Transportation Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrambles spends heavily moving pallets: in FY2024 Brambles reported transport and logistics costs of US$1.02 billion, covering fuel, driver wages, and maintenance for trucking and shipping empty assets between service centres, manufacturers and retailers.\u003c\/p\u003e\n\u003cp\u003eEnergy-price swings and rising transport labor rates matter-every US$10\/bbl oil rise can add ~US$15-25m annual cost pressure, squeezing operating margin (FY2024 group EBIT margin 8.6%).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eService Center Operating Expenses\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOperating Brambles service centers (Chep and IFCO) incurs labor, facility rent, and automation expenses; in 2024 Brambles reported 2024 service revenue of US$3.6bn and processed over 300 million poolable units, so inspection\/clean\/repair scale drives material and workforce costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRaw Material and Lumber Procurement\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eRaw timber and plastic for new pallets are a major variable cost for Brambles; in 2024 raw material spend was ~45% of COGS, with wood prices up ~12% YoY driven by sustainably sourced hardwood demand.\u003c\/p\u003e\n\u003cp\u003eBrambles mitigates commodity volatility via strategic sourcing and multi-year contracts covering ~60% of annual timber needs and using recycled plastic for ~25% of new assets.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 raw material ≈45% of COGS\u003c\/li\u003e\n\u003cli\u003eWood prices +12% YoY (2024)\u003c\/li\u003e\n\u003cli\u003e~60% timber under long-term contracts\u003c\/li\u003e\n\u003cli\u003e~25% recycled plastic in new assets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital and Technology Investments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBrambles invests heavily in digital platforms, IoT sensors, and analytics-CapEx and R\u0026amp;D totaled US$180m in FY2024 for technology and product development, with recurring OpEx for software engineering, cybersecurity, and hardware maintenance representing ~12% of annual operating expenses.\u003c\/p\u003e\n\u003cp\u003eThese digital investments lower per-cycle pallet handling costs over time but require sustained funding and upgrade cycles; Brambles reports a 15% improvement in asset utilization where IoT is deployed (2023-24 pilots).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFY2024 tech CapEx\/R\u0026amp;D: US$180m\u003c\/li\u003e\n\u003cli\u003eOngoing tech OpEx ≈12% of ops costs\u003c\/li\u003e\n\u003cli\u003eIoT-enabled sites: ~15% higher asset utilization\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles: US$1.1bn capex, US$1.02bn transport, 45% COGS raw materials; IoT boosts utilization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles' largest costs are pallet\/asset capex (US$1.1bn in 2024) and depreciation (FY24 ~US$520m), transport\/logistics (US$1.02bn), and raw materials (~45% of COGS; wood +12% YoY); tech spend was US$180m (FY24) with IoT raising utilization ~15%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAsset capex\u003c\/td\u003e\n\u003ctd\u003eUS$1.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDepreciation\u003c\/td\u003e\n\u003ctd\u003eUS$520m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransport\u003c\/td\u003e\n\u003ctd\u003eUS$1.02bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRaw material % of COGS\u003c\/td\u003e\n\u003ctd\u003e45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWood price change\u003c\/td\u003e\n\u003ctd\u003e+12% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech CapEx\/R\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003eUS$180m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eR\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eevenue Streams\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePallet Issue and Transaction Fees\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRevenue is earned each time Brambles issues a pallet or container for a new shipment as a trip fee; in FY2024 Brambles reported CHEP pallet revenue growth of 6% and pallet-issuance-linked revenue that scales with shipment volume across FMCG and retail.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDaily Hire and Rental Charges\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCustomers pay a daily fee while Brambles pallets and crates stay in their control, which incentivizes fast turnover and raised pool velocity; as of FY2024 Brambles reported pool throughput up 4.8% and CHEP pallet daily hire contributed roughly AUD 1.6bn in recurring revenue, giving steady, predictable cash flow and high asset utilisation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTransport and Handling Surcharges\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles charges delivery, collection and specialized handling fees for pallets to recover network movement costs; in FY2025 pallet-related service revenue contributed about US$1.2bn to CHEP's segment, per Brambles' FY2025 results. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLost Equipment and Damage Compensation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eWhen Brambles' pooling assets (e.g., CHEP pallets) are lost or damaged beyond repair while with a customer, Brambles charges a compensation fee to recoup replacement costs; in 2024 Brambles reported container recoveries and damage income of about US$152m, which helps cover capex and spares.\u003c\/p\u003e\n\u003cp\u003eThese fees also incentivize careful asset handling; accurate billing relies on tracking and auditing-Brambles' RFID\/IoT scans and monthly audits reduced unrecorded losses by ~18% in 2023.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCharges recoup replacement capex (US$152m 2024)\u003c\/li\u003e\n\u003cli\u003eIncentivizes customer care\u003c\/li\u003e\n\u003cli\u003eRequires RFID\/IoT tracking\u003c\/li\u003e\n\u003cli\u003eMonthly audits cut unrecorded loss ~18%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eValue-Added Service and Data Fees\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBrambles now earns growing high-margin fees from supply-chain analytics and sustainability reporting, with services contributing an estimated 5-7% of 2024 Group revenue (~US$400-560m on FY24 revenue US$8.0bn) by helping customers cut emissions and pallet losses.\u003c\/p\u003e\n\u003cp\u003eThese data services boost margins vs pallet rental and deepen customer ties, diversifying income and raising lifetime contract value.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e5-7% of FY24 revenue (~US$400-560m)\u003c\/li\u003e\n\u003cli\u003eHigher gross margin than asset rental\u003c\/li\u003e\n\u003cli\u003eSupports customer ESG targets and cost savings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrambles' diversified fee engine: AUD1.6bn hire, US$1.2bn movement, services US$400-560m\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrambles earns recurring pallet daily-hire (AUD 1.6bn FY24), trip\/delivery fees (CHEP pallet revenue +6% FY24), damage\/compensation (US$152m 2024), service analytics (5-7% of FY24 revenue ≈ US$400-560m) and movement\/collection fees (US$1.2bn FY25).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eStream\u003c\/th\u003e\n\u003cth\u003e2024\/25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDaily hire\u003c\/td\u003e\n\u003ctd\u003eAUD 1.6bn (FY24)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTrip fees\u003c\/td\u003e\n\u003ctd\u003e+6% CHEP pallet rev (FY24)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMovement fees\u003c\/td\u003e\n\u003ctd\u003eUS$1.2bn (FY25)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDamage\u003c\/td\u003e\n\u003ctd\u003eUS$152m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eServices\u003c\/td\u003e\n\u003ctd\u003e5-7% rev (~US$400-560m)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Value Chain Analysis","offers":[{"title":"Default Title","offer_id":57354819043659,"sku":"brambles-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/6776\/6347\/files\/brambles-canvas-business-model.webp?v=1779127785","url":"https:\/\/valuechainanalysis.com\/products\/brambles-business-model-canvas","provider":"Value Chain Analysis","version":"1.0","type":"link"}